Saturday 2nd of July 2022

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Privacy Policy
The Daily Cheer respects your privacy and is committed to protecting your personal data. This privacy notice will inform you as to how we look after your personal data when you visit our website (regardless of where you visit it from) and tell you about your privacy rights and how the law protects you.
This privacy & cookies policy (“Policy”) is for this website (www.thedailycheer.co.uk) (“Website”) and governs the privacy of those users who choose to use it (“Users”). This Policy will explain areas of this Website that may affect your privacy and personal details, how The Daily Cheer (“We”, “Us”, or “Our”) processes, collects, manages and stores those details in accordance with data protection laws (including, without limitation, the (EU) General Data Protection Regulation, Data Protection Act 1998, and (EU) Privacy and Electronic Communications Regulation).
Additionally, it will explain the use of cookies or software from third parties and the download of any documents, files or software made available to Users (if any) on this Website. Further explanations may be provided for specific pages or features of this Website in order to help Users understand how We, this Website and its third parties (if any) interact with Users and Users’ computers/devices.
This website is not intended for children and we do not knowingly collect data relating to children.
It is important that you read this privacy notice together with any other privacy notice or fair processing notice we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data.
Personal & Non-Personal Identification Information
We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site or sign up to receive our mailing list. Users may be asked for, as appropriate, name, email address, or other contact information. We will collect personal identification information from Users only if they voluntarily submit such information to Us. Users can always refuse to supply personally identifying information, except that it may prevent them from engaging in certain Website-related activities (such as Our mailing list).
The Daily Cheer may collect non-personal identification information about Users whenever they interact with this Website. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to the Website, such as the operating system and the Internet service providers utilised and other similar information.
Users have the right under relevant laws & regulations to lodge complaint(s) with relevant supervisory bodies in respect of their personal information if they consider there has been a breach of data-handling standards.
How Collected Information is Used
We may collect, use, store and transfer different kinds of personal data about you, which we have grouped together follows:
Identity Data includes first name, last name or similar identifier.
Contact Data includes email address and telephone numbers.
Technical Data includes internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access this website.
Usage Data includes information about how you use our website and services.
Marketing and Communications Data includes your preferences in receiving marketing from us and our clients and your communication preferences.
The Daily Cheer may collect and use Users’ personal information for the following purposes:
to personalise User experience – We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Website.
to send periodic emails – We may use email addresses provided to respond to their inquiries, questions, other requests, or to send our marketing information and updates about The Daily Cheer.
The Daily Cheer does not sell, trade, or rent Users personal identification information to others. The Daily Cheer may share generic aggregated demographic information not linked to any personal identification information regarding Users with our professional advisors for the purposes of monitoring Website traffic.
Cookies
Cookies are small files saved to a computers’ hard drive that track, save and store information about that machine’s interactions and usage of the website.
The only cookies in use on the Website are for Google Analytics. Google Analytics is a web analytics tool that helps website owners understand how visitors engage with their website. Google Analytics customers can view a variety of reports about how visitors interact with their website so that they can improve it. Google Analytics uses first-party cookies to track visitor interactions. The Daily Cheer may then use the information to compile reports and to help us improve our site.
Google Analytics collects information anonymously. It reports website trends without identifying individual visitors. Users can opt out of Google Analytics without affecting how they visit our site – for more information on opting out of being tracked by Google Analytics across all websites you use, visit this link.
Users are advised that if they wish to deny the use and saving of cookies from this Website on to their computers hard drive they should take necessary steps within their web browsers security settings to block all cookies from this Website or use the cookie control system if available upon their first visit.
Contact & Communication With Us
This Website offers an email mailing list service whereby Users may sign up to receive newsletters and updates direct to their email inbox. In order to provide this service, The Daily Cheer must hold the details of those Users who request the services. Any person who is subscribed, may unsubscribe at any time by clicking on the appropriate link at the bottom of any email we send.
Where it is clearly stated and where Users have given express consent, The Daily Cheer may use Users’ details to send those Users information through a mailing list system. This is done in accordance with the laws & regulations named above.
Users contacting us through this Website do so at their own discretion and provide any such personal details requested at their own risk. Users’ personal information is kept private and stored securely until a time it is no longer required or has no use.
Data Security
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, consultants and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
Your Acceptance of These Terms
By using this Website, you signify your acceptance of this policy. If you do not agree to this policy, please do not use this Website. Your continued use of the Website following the posting of changes to this policy will be deemed your acceptance of those changes.

 

A Hero’s Send Off

A Hero’s Send Off

A Hero’s Send Off

 

There was standing room only at Hereford Crematorium after hundreds of strangers answered a call to arms and turned up for the funeral of a World War Two veteran.  When RAF veteran John Ellis passed away at the age of 93, his friends who were organising the funeral feared not many people would attend.  So they launched an appeal for mourners to turn up to the service so that the passing of the Sergeant Flight Engineer, who was awarded the Distinguished Flying Cross for his two years active service during the War, did not go unnoticed.  They must have been delighted with the result after more than 200 people showed up to pay their respects including RAF servicemen, members of the army, the police force, Hereford Sea Cadets and Royal British Legion and Royal Air Force Association Standard Bearers.  A befitting send off for the hero who flew on 35 operational flights with the 466 bomber squadron and on one occasion even had to assist the pilot to fly the plane home after a mission to Berlin.  An Air Ministry Bulletin from November 1944 said of Mr Ellis: “Shortly after leaving the target his aircraft was subjected to fierce anti-aircraft fire, which seriously damaged the aircraft and caused the petrol system to become partially unserviceable.  Pilot officer Ellis displayed great coolness in this emergency, giving his captain every assistance, and contributing materially to the safe return of his aircraft and crew. This officer has at all times set a high standard of skill and devotion to duty.” It was all a far cry from washing down aeroplanes which is what he told his mother he was doing during the War.